Croeso i Goleg Sir Benfro
Cadarnhewch eich dewis iaith
Pembrokeshire College student Kerry Thomas, aged 18, from Carew, won a competition to design a logo for a new recruitment website aimed at the spouses of members of the military.
The new website ‘recruitforspouses.co.uk’ is the brainchild of former Pembrokeshire College student, Heledd Kendrick, from Fishguard, herself an army wife. Heledd, who now lives in Bristol, attended Ysgol Bro Gwaun School, and went on to a National Diploma in Business Studies at Pembrokeshire College. Heledd is married to an army major and has two young children, so is well-aware of the difficulties many women face in juggling family and work – which in the case of the military is often also met with the additional challenge of moving around and having one’s partner away for long periods.
“Kerry has the satisfaction of seeing one of his designs going live on our website and being used to promote our website on Facebook and Twitter and I was really impressed with the standard of work and the professionalism showed,” said Heledd.
Kerry’s tutor, Denys Bassett-Jones said: “We work with companies and individuals on real-life projects as much as possible to give students studying the Extended Diploma in Computers & Design valuable experience and I was really pleased with the work the students did on this particular project. Heledd came to the College to announce the winner and this is an enormous boost to Kerry.”
Heledd came up with this business idea three years ago to launch a website to support military spouses by having a website specifically for them. It aims to offer information and a sense of community to attract companies looking to recruit and offer home-based and freelance work – a major growth area in times of economic uncertainty and traditional job cutbacks. The lives of the spouses of members of the army have come into the spotlight recently with the success of the Military Wives choir.
“Army wives are the force behind the forces. They tend to have untapped skills and may be looking for part-time, short-term and flexible work – something that employers are also looking for. This website offers companies and individuals to register so that both needs can be met.
“Because of my connections with Pembrokeshire, I invited art and design students studying interactive media at the College to design a logo for the website – and Kerry’s was chosen because of its striking image conveying a sense of British pride with a personal touch. We have more than 50 executive PA’s registered so far and major companies offering freelance work that can be undertaken at home.
“Military spouses may struggle to find work on their own and with so many scams being promoted online I wanted to set up a reputable base where individuals and companies could be matched up avoiding what can be time and money-wasting schemes.
There are also examples of military spouses getting together to set up a business – such as ‘Your Couture’ which is a party-plan format business offering individually-styled dresses at budget prices. The website aims to promote such ventures.
Your Couture was started by Kate Lewis and Kathryn Brown, both wives of Royal Logistic Corps soldiers serving in Afghanistan. Kate said: “In over ten years as a military spouse I have never failed to be amazed by the resilience and motivation shown by the wives and husbands of those serving in our armed forces. I’m so pleased that Heledd has created a channel whereby this unique group can access the workplace in spite of the rigours of military life.
“As someone who has recruited in the past, I know that any company would be lucky to have such a motivated workforce. I’d have “the girls” on my team any day – and fully intend to as our business grows!”
The growth of the freelance sector has been identified by Government as a means of creating jobs in these difficult economic times. The Prime Minister David Cameron recently commented that a flexible labour market was emerging and should be encouraged. "As we go for economic growth this Government is getting right behind them," he was reported to have said.
The British Legion is funding the website, which has been designed by Steak Digital – a major agency dealing with companies such as Virgin holidays; comparethemarket.com and John Lewis, Debenhams.
The website will be launched at the Union Jack club in London in January.