News & Events
- Posted by: pembscollegesuperadmin
The only college in Wales to be shortlisted for top web design award. Pembrokeshire College’s marketing department has recently been shortlisted for a prestigious Heist award in the best website category. Euro RSCG Heist, a leader in education marketing, designed this category for colleges and universities to showcase their web prowess. The College will be judged on its creativity of execution, site functionality and effective web strategy.
“For the new website we knew we wanted to do something completely different and break away from the standard website template used by many colleges. To achieve such a radical change of design we knew we would need to get buy-in from staff. After initial designs and templates were agreed within the marketing department a concept meeting was held with the College executive to get buy-in from the very top.” Said Charlie Royal, marketing manger.
Pembrokeshire College’s marketing department wanted the website to carry out its primary function of being an advert for the College and its provision without becoming cluttered with unnecessary information and gimmicks. The overarching aim was to create a clean, visually striking, easy to navigate and appealing site that would engage each of its target audiences.
“For the homepage we wanted a contextual and striking image that changed depending on the time of day/year. Initially changing every hour this will be increased as new images are sourced.” Said Fiona Gray, web developer.
The department will find out if they have won on 31 May at the Heist Award Ceremony in Leeds. If your business needs professional web building and design advice please call marketing on 01437 753 000.